Google: How to write in plain english
What do they mean by plain english?
- Keep your sentences short
- Prefer active verbs
- Use ‘you’ and ‘we’
- Use words that are appropriate for the reader
- Don’t be afraid to give instructions
- Avoid nominalizations
- Use lists where appropriate
So what is plain English? It is a message, written with the reader in mind and with the right tone of voice, that is clear and concise.